RTL is market leader, offering great entertainment for the whole family

TV is the second most invested media in Austria which shows a growing TV viewing time year on year (+ 7 minutes from 2016 to 2017)!

Mediengruppe RTL is one of the main TV group in Austria, representing almost 20% of the advertising market. The RTL channels broadcast in Austria are German channels including local advertising slots, staying close to the Austrian audience. Looking at the global TV landscape, Mediengruppe RTL’s channels are reaching a younger target group overall.

Ad screen coverage on

Daily TV viewing time per
individual 2h54 (175 min) in 2017
audience share for RTL and 17,2%
for the group Channels on Adults 12-49